How TechFlow Increased AI Visibility by 300% in 90 Days

TechFlow had built a great product but was virtually invisible in AI search. When prospects asked ChatGPT or Perplexity for project management tool recommendations, competitors were mentioned consistently while TechFlow never appeared.

Their traditional SEO was solid—ranking on page one for key terms—but this wasn't translating to AI visibility. Leadership recognized that as more buyers turned to AI for recommendations, they were losing deals before prospects even knew they existed.

Key challenges included:

• Zero mentions across ChatGPT, Perplexity, and Claude
• Competitors mentioned 3-4x more frequently
• No visibility into what AI was saying about their category
• Content strategy focused solely on traditional SEO

TechFlow partnered with Menra.ai to develop a comprehensive GEO strategy:

Phase 1: Visibility Audit (Week 1-2)

Using Menra.ai's monitoring platform, we established baselines across all major AI platforms and identified why competitors were getting recommended.

Phase 2: Content Transformation (Week 3-6)

We restructured TechFlow's content strategy to prioritize:

• Comprehensive, authoritative guides on project management
• Original research with quotable statistics
• Clear product positioning and differentiators
• Expert-authored content with strong author credentials

Phase 3: Authority Building (Week 7-12)

We executed a targeted campaign to increase brand signals:

• Updated Wikipedia and industry directory listings
• Secured mentions in industry publications
• Built relationships with industry analysts
• Created comparison content that positioned TechFlow fairly

Phase 4: Continuous Optimization

Using Menra.ai's real-time monitoring, we tracked which content drove mentions and optimized accordingly.

Within 90 days, TechFlow transformed their AI visibility:

Visibility Metrics:

• AI Visibility Score increased from 22 to 87 (300% improvement)
• Monthly brand mentions grew from 250 to 2,400+
• Now mentioned in 34% of relevant AI queries (up from 6%)

Business Impact:

• 156% increase in qualified leads attributed to AI discovery
• 40% of new demo requests mentioned "AI recommended"
• Shortened sales cycle by 2 weeks as prospects arrived more informed

Competitive Position:

• Moved from #5 to #2 in AI recommendations for their category
• Closing gap with market leader
• Established as thought leader in project management space

The investment in GEO paid for itself within the first quarter through increased lead generation.